Thoughts on Designing in a Sub-Culture
In today’s design world, the possibilities to pursue a career in the field have become available independently from a traditional education. A new influx of non-formally trained designers has brought a new approach that invigorates the Industry through the eclectic artistry and unconventional methods of marketing that occur in subcultures.
Funktional Design explores the significance of subcultures and their contributions to the field. Our goal for this building became to create the blueprint of a Design Center affiliated with the BAC that would provide a universal design education, but most importantly provide the tools for everyone who aspires to use design as an integral part of their lives.
The Program and Design of this building in many ways acts as a reflection of what happens in the neighbourhood – a place where vivrant cultures collide, share, create- and design the next big thing.

